Work: House of the Dragon: DracARys, 2022

https://variety.com/2022/digital/news/dracarys-house-of-the-dragon-free-game-pet-dragon-1235324719/

Country:

United Kingdom, United States + International (app stores)

Description:

DracARys is an augmented reality experience available on the app store. Launched in July 2022, the app creates a world in which dragons (as seen in Game of Thrones and House of the Dragon) exist within our own reality. Using a smartphone, users create dragons that recognise and interact with their real-world surroundings through their screen, bringing the magic of the internationally successful TV series to their own reality. The experience leverages advancements in AR technology, moving beyond GPS-based experiences like Pokémon GO to ensure a more natural and engaging experience for users.

Role: 

Creative Project Manager. I managed teams of designers, technical artists, programmers and motion designers to create an experience that would satisfy clients, creative directors and the extensive fanbase of the series.

International Awards

Winner of Bronze Award at the Clios

Category: Application

Year: 2023

Winner of the People’s Voice at the Webby Awards

Category: Technical Achievement in the metaverse, immersive & virtual

Year: 2023

Shortlisted for Best Immersive Experience at the British Arrows

Category: Immersive Experiences

Year: 2023